July 19, 2011

OPI Pink Shatter: Pink of Hearts Preview!

Just in from OPI-
"OPI launches the limited edition Pink Shatter: Pink of Hearts Nail Lacquer to support Susan G. Komen for the Cure® in its promise to save lives and end breast cancer forever. The 2011 Pink of Hearts edition will follow in the footsteps of its namesake 2007, 2008, 2009 and 2010 Nail Lacquers in raising awareness of breast cancer for the fifth year in a row, during the months of September and October (National Breast Cancer Awareness Month). Unlike previous shade incarnations, this year’s Pink of Hearts Nail Lacquer marks the debut of fan-favorite Shatter coat in OPI’s first pink shade.

“We are continuing to support Susan G. Komen for the Cure in the hopes of increasing breast cancer awareness, while inspiring and empowering women. The organization’s dedication to this cause is unwavering,” remarks Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “OPI is proud to join with Susan G. Komen for the fifth consecutive year to offer Pink Shatter: Pink of Hearts. By launching our first-ever Pink Shatter coat, we hope this exciting new textured hue will generate lots of awareness for this cause.”

Each bottle of Pink Shatter: Pink of Hearts has a special pink-ribbon tag and pink cap wrap to call attention to breast cancer awareness. OPI will also be making its annual donation of $25,000 to Komen for the Cure. Pink Shatter coat contains no DBP, Toluene, or Formaldehyde, and it also features OPI’s exclusive ProWide™ Brush for the ultimate in application."

This looks grogeous and great cause as well! Pink of Hearts will start showing up in September and be available during the month of October. Looking forward to this!


polishloving said...

It's great this is for a good cause, and I would buy it anyway! yay :D can't wait for this one

Never Enough Nails said...

I'm excited for this too, the OPI shatters are so good! Pink will be fun for Valentine's Day manis!

Sailor Vanessa said...

so cute!

Beyond Blush said...

Can't wait for this one!